Noir Lux Beauty

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Denise

Denise COCO Williams

Founder & master stylist — guiding healthy, luxurious hair from the Bronx.

Natural Hair

Restorative experiences designed for natural texture, scalp renewal, and your crown's truest form.

Before Your Appointment

If desired, you can detangle your natural hair before your appointment. If not, no worries — we offer detangling as an add-on service that can be booked in advance.

Restorative

Natural Reset Experience

A full reset for natural hair: cleanse, deep treatment, scalp renewal, and a finishing style that honors your texture.

Book This Service2 — 3 hours

Signature

Silk Press Experience

A signature press that takes natural texture to its silkiest, most polished state — without compromising curl pattern or health.

Book This Service2.5 — 3 hours

Maintenance

Healthy Hair Maintenance Session

A monthly upkeep ritual: clarifying cleanse, hydrating treatment, scalp check, and refined finish.

Natural

Wash & Go

A custom curl-defining wash and style that brings out your pattern's truest shape with weightless hold and shine.

Restore & Refine

Treatments

Bond repair, hydration, smoothing, and finishing — bookable on their own or layered into any experience.

Bond Repair

K18 Molecular Repair Treatment

Clinically proven molecular repair that reverses damage from color, heat, and chemical services in a single session.

Book This Service$6545 — 60 min

Hydration

Deep Hydration Mask

A rich, deeply nourishing mask that restores moisture, softness, and shine.

Book This Service$6530 — 45 min

Hydration

Hydration Mask Upgrade

Upgrade any wash to an elevated hydration treatment with steam infusion.

Bond Repair

Olaplex Bond Treatment

The original bond-builder. Repairs and strengthens compromised hair from the inside.

Finishing

Gloss Shine Serum Finish

A luminous finishing serum that seals the cuticle and amplifies glass-like shine.

Smoothing

Amika Smoothing Treatment

A clean, formaldehyde-free smoothing system that softens, conditions, and reduces drying time for everyday wear.

Book This Service$1752 — 3 hours

Strengthening

Protein Strengthening Treatment

Rebuilds compromised hair from the inside. Restores elasticity and resilience for color-treated and chemically processed strands.

Book This Service$17560 — 90 min

Refresh

Express Steam Refresh

A quick steam infusion to revive hydration and reset your style mid-week.

Not sure which is yours?

Let Coco guide you